Page Admins now add fans by sending notifications to their Facebook friends.
This new feature is a bit more robust than the previously available “suggest to friends” (which was removed earlier this year).
Admins can now search for friends by name or filter by Recent Interactions, Group, and even friend lists. It doesn’t look like there’s a limit to how many notifications you can send.
Pages can benefit from this new feature more if they have multiple admins on their Page, each sending notifications to their personal network. To avoid coming across as spamming, you’ll want to use this feature sparingly.