Facebook’s switch from Static FBML to iFrames makes sense for three reasons:
- Developers can now utilize a broader variety of web technology within a Facebook Page
- Admins of multiple Pages (chapters of a large nonprofit, for example) can add a single custom tab application to those Pages
- Creating tabs can be done using a variety of platforms, including WordPress
This is all well and good, but for the nonprofit techie, working with iFrames can be a major pain in the ass. The reason is that it requires much more knowledge than a simple understanding of HTML.
The process of working with iFrame custom tabs requires you to upload an HTML file to an index page (or use WordPress)
If you have limited time and resources, another option is to use is iFrameEngine (aff link). Yes, there are a lot of these third-party applications out there, but this is one of the easiest to use while offering a wide choice of design options.
It’s not free ($47 for up to 3 tabs on 3 separate Pages) , but neither is your time.
Below is a short video on creating a simple welcome tab with iFrameEngine:
Also checkout Inbound Zombie’s Facebook Booster – an affordable consulting package for nonprofits looking to launch (or relaunch) their brand on Facebook.