How to Use Facebook Ads To Promote Your Facebook Page (Video Tutorial)

Facebook ads are an incredibly powerful tool to promote your Facebook Page or your Facebook Page updates.

But only if you use them as part of an overall strategy to:

  • Grow your Facebook Page fanbase
  • Increase engagement with your current fans
  • Expand engagement to friends of your fans
  • Promote a specific campaign like a fundraising or advocacy campaign

This video will show you how to:

  • Get started with Facebook’s ad tool
  • Decide whether to promote your Page or a Post
  • Configure how your ad will appear
  • Target fans and non-fans, and why
  • Select a date range to run your ad
  • Create a budget cap for your campaign

I know it’s a long video. You might want to favorite it on YouTube, or save it some other way.

Categories: Facebook Ads