Here’s a webinar I did a couple of months ago on using Facebook to engage millennials.
Posts Tagged 'engagement'
Facebook is testing a new format for links that includes a much larger photo and no headline (as shown below). If you look at insights data for photos on your page, you’ll notice that photo views counts for most of what makes up engagement (way above clicks, likes, comments and shares). This new link format [...]
Facebook just added threaded comments to Page updates, which now lets people reply to specific comments within a Page update. This means that you can create a richer discussion experience on your Page which will increase reach and engagement.
The whole secret to Facebook success isn’t about talking to Facebook users about your cause, it’s about getting your biggest fans to talk about your cause. How difficult this is depends on how well you know your fans! For example, REI posts tons of useful how-to articles for hikers, climbers and campers. They post videos and photos [...]