It seems like all the “experts” tell us is to post photos on our Facebook Page to get more likes, comments and shares. Text updates aren’t as sexy, but they can be equally as effective. Why bother posting text updates on your Facebook Page? Why should you care about posting text updates when the research [...]
Here’s a webinar I did a couple of months ago on using Facebook to engage millennials.
EdgeRank is Facebook’s algorithm that determines how content will rank within in a specific user’s News Feed. Updates that are awesome will get more reach, Updates that aren’t won’t. To determine if a Page post shows up in the news feed, Facebook’s algorithm considers four main factors: If you interacted with a Page’s posts before: [...]