Facebook just added threaded comments to Page updates, which now lets people reply to specific comments within a Page update. This means that you can create a richer discussion experience on your Page which will increase reach and engagement.
Facebook recently discovered a bug affecting Facebook Page insights causing inaccurate impression and reach data. To see how your Page was impacted, look at your organic, paid and viral reach starting on Monday, February 25. Facebook predicts that you should see: Total reach to stay the same or increase An increase in paid reach for [...]
Reach is the number of people who have seen your posts that have loaded in their Newsfeed. As of July 2nd, Reach data within your Page Insights will now include people viewing your posts from their mobile devices (data from before July 2, 2012 only includes people viewing your post on desktop). To sort your [...]
When someone comments on your Page updates, you get a notification in your Facebook Page’s admin panel and on your iPhone (if you use Facebook Page Manager). It might be easy to simply like their comments and then be on your way. But replying will actually create more reach and engagement. Here’s why: When you [...]