The only people who see your Page posts – for the most part – are people who have commented, liked or shared your a recent update from your Page. Obviously these are people who welcome your content in your News Feed, so pissing them off is a non-issue. Why you need to post updates seven days a […]
Posts Tagged 'strategy'
What content works best, what time to publish updates, how to use sponsored stories are consistent themes being discussed among nonprofit marketers. But yet, these issues are just symptoms of bigger challenges that we all need to better understand. Following are five reasons why Facebook marketing is presenting new and/or unusual challenges: 1. You’re still […]
Here’s a webinar I did a couple of months ago on using Facebook to engage millennials.
Edelman Digital gives an overview of how Facebook’s various elements (organic, paid, app build/site integration) can be leveraged to optimize your social strategy. It goes through key Facebook product updates that you may (or may not) have known about like Graph Search, the new News Feed, etc. and how these impacts brands.