Using third-party apps to update your Facebook Page could do more harm than good
EdgeRank Checker recently showed how using a third-party application to schedule or publish updates on your Facebook Page decreases average engagement per fan by about 80%. Edgerank Checker explains why this makes sense: Facebook Penalizes 3rd Party API’s EdgeRank Facebook Collapses 3rd Party API Updates (“See 27 more posts from NetworkedBlogs”) Scheduled Automated Updates Don’t [...]