Post by The Nonprofit Facebook Guy.
Posts Tagged 'virality'
All engagement is not created equal. Facebook knows this and so do you. Facebook’s newsfeed algorithm (Edgerank) places a different weight on likes, comments and shares – giving shares the most weight, and likes the least. And when you think about your own behavior, likes, comments and shares each have different meaning or intention. Let’s […]
Kissmetrics created this awesome infographic that highlights: Photos get the most comments, likes and shares (duh). Short text updates work best (less than 80 characters). Asking questions in a post doubles comments. Peaks for posting are 11am, 3pm and 8pm. Posting twice a day increases engagement by 40%.
Last week, I published a video demonstrating how content goes viral on Facebook. Stamen, a design company in San Francisco specializing in data visualizations recently created a series of videos that demonstrate the fractal nature of how photos get shared on Facebook. Using photos published by George Takei (a virtual viral ninja), the videos show […]