If you have a plain old button on your website that links to your Facebook page, you need to watch this video. The LikeBox blows away that button in three different ways:
1. A LikeBox Converts 100% of Potential Fans
Buttons and links from your website, no matter where they are placed, will not convert 100% of the people that intend to become fans. As soon as website visitors that click on the link to your Page, they get distracted with notifications and their newsfeed.
A like box solves this problem by capturing those new fans on your website.
2. A LikeBox Displays Social Proof
The likes box displays the friends of your website visitors, which enforces the social proof that is so important these days.
3. A LikeBox Tracks Conversions
You can’t measure how buttons and links convert website visitors into Facebook fans. But, within the Likes Report report in Facebook insights, you can see how many fans you acquired from your LikeBox.